Our Metrics Breakdown calculator, showcases the most key metric
elements so you can understand where you are when testing or scaling
product, while keeping things simple to grasp.
Default Currency
GBP
EUR
USD
Selling Price
This is the price you intend to charge your customers for a
unit.
Estimated Number of Orders
The number of units you expect to sell. Use a conservative
forecast.
The number of units you expect to sell. Use a conservative
forecast.
The amount you expect to pay your supplier for each unit
shipped.
The estimated fee you will be charged by your payment
processor for every order.
Potential Profit
The potential profit is calculated by simply subtracting all
expenses from the selling price and multiplying that by our
estimated number of orders.
$0
BEROAS
The minimum ROAS you should achieve to break even on the
product is known as the break-even return on ad spend
(BEROAS)
0
Profit Margin
Displayed here is the percentage of the profit margin you
should expect after accounting for every metric in the
Metrics Breakdown.